| In this homogenized world that we live in where | | | | unique style or fashion for the past 10 - 15 years. |
| the powers that be would have us as anything | | | | Many of these problems have been caused by |
| but individuals we are in the very real position of | | | | the total blandness of main stream music over |
| losing our identity. Walk down any street in any | | | | the same period of time, anyone who grew up |
| town anywhere in the civilized world and you will | | | | during any of the previously mentioned ages will |
| see people listening to the same music on the | | | | understand what I mean when I say that music |
| same music players as everyone else, whilst they | | | | certainly does not grab the imagination of people |
| wear the same jeans and t-shirts as every other | | | | as it used to. Rap music has created a sound but |
| person walking on the street. We are all unique | | | | the fashion that goes with it is nothing more than |
| individuals but there is nothing unique about the | | | | shopping mall style that is open to all and so |
| way we are developing as a breed. | | | | diluted that it could never be called unique. So |
| Fashion has always been a true expression of a | | | | what is to be done about it? There is always |
| person's character and people have been able to | | | | something that we can do but it means that we |
| make a statement about their lives by the way | | | | have to be part of the solution and not add to |
| that they dress since time began. We are in real | | | | the problem? |
| danger of losing this wonderful luxury if we do | | | | There are so many small independent fashion |
| not break away from buying the same clothes as | | | | designs in towns all over the country who sell |
| the mass media lead us to purchase. But how can | | | | clothing that would fit perfectly into any ones |
| we do this? | | | | wardrobe without making you stand out like a |
| Popular fashion has never been such a closed | | | | sore thumb, these designers are crying out for |
| shop as it is now. Back in the 1950's when rock | | | | people to buy their designs and wear them in |
| and roll first hit the world you could see a mile off | | | | public, a fashion designer is nothing if they do not |
| those people who had subscribed to it as a life | | | | sell what they have designed and get it seen by |
| style, the same goes for the mod's and rocker's | | | | the wider world. It is about time that we grabbed |
| scene that was very big in Great Britain during | | | | the fashion world by the scruff of the shirt and |
| the 1960's, then followed the glam rock and rock | | | | made it sit up and listen. Many of us who grew up |
| age of the early to mid 1970's to be followed by | | | | in the age of rock and roll and punk still have a |
| the industry and culture changing punk age of the | | | | slight fire burning deep inside of us to be different, |
| mid to late 1970's. All of these fashions were | | | | well now might just be the time to get that fire |
| totally and utterly individual in the statements that | | | | burning brightly. Even if you contact a local college |
| they made about people and the way the same | | | | and enquire if they have any fashion students |
| people lived their life. Arguably the two biggest | | | | studying there who may have clothes to sell, you |
| popular fashions ever to hit the world were rock | | | | are doing your bit. Something as subtle as a |
| and roll and the punk era, both of which not only | | | | totally unique printed t-shirt is a start. |
| defined the age that they were formed but | | | | Fashion and individuality needs to be broken out |
| subsequent ages to come were also influenced by | | | | of its mould that it has been put inside by the |
| them. | | | | mass media and if it takes the combined fire of |
| Today we have nothing at all that could be called | | | | the punk and rock and roll generations to do it |
| a popular fashion; and this is not just a recent | | | | then that is the way it will have to be. |
| phenomenon in reality there has not been a | | | | |